Research on Advertising Campaign

The Marketing advertising campaign is to advertise a company or a product in order to reach the target audience. The objective is attract attention of audience make sure they have a deep impression of the campaign and increasing sales have a perfect win-win results.
Now or in the future, designers likes to use guerrilla style or maybe creative and heart-warming ideas.

This is the website describe about 10 creative marketing advertising campaigns I would like to share with you all.
http://www.hongkiat.com/blog/creative-marketing-ad-campaigns/

After reading through the website, here to share out my comment.

1) E-Mart Sunny Sale Campaign.

First, I love this ideas so much. It is creative and directly solve the problem that E-Mart having. The period for scanning the QR codes is available around 1 hour only. It makes all people go crazy and wait for the 12pm only to get the "sunny code". Besides that, E-mart has a considerate services for customers - Delivery Services. For my opinion, the main point of a successful marketing advertising campaign is willing to stronger the weakness of the company, attract attention of audience make them crazy for it, that count as a successful Advertising Campaign.

Of course, it is also have a little bit problem that I don't like. The tagline is a bit too simple and not enough attractive.


E-Mart Sunny Sales Video
http://youtu.be/EvIJfUySmY0



2)

Coca-Cola - Small World Machine

Delites - How far will you go 

 Samsung - 'Stare Down" The S 4 for 1 hour. 

There is another way or idea to advertise a campaign. This few Advertising Campaign are used almost the same method to present their campaign. " Coca-Cola - Small World Machine," " Delites - How far will you go ," " Samsung - 'Stare Down" The S 4 for 1 hour. The way they attract audience, set up the machines in a place is crowded. Let ready to get a challenge and surprise from the machines, they can get prize. This ideas was a bit normal but it can entertainment and attract attention audience bring them happiness.


Research from  http://www.hongkiat.com/blog/creative-marketing-ad-campaigns/