Tuesday, 29 April 2014

VISIT NATIONAL ART GALLERY


“I am not”
2013
OIL PAINT ON CANVAS
122 X 152.5CM
ARTIST: RAIMI SYAFIQAH SANI



CITY RHYTHM 2014
OIL AND ACRYLIC ON CANVAS
91.5 X 152.5CM



CROSSING DESIRE
1997
OIL PAINT
147 X 183 CM
Artist : LOH BOK LAI


Tuesday, 15 April 2014

Local Artist

TASK 3
Interview with Dr. Hushinaidi

One of our assignments is interview with Linton University lecturer Dr. Hushinaidi. He currently draws a series of painting about the MH370 tragedy. Hushinaidi starts from 9-3-2014 and now June has an exhibition for Museum Seni Asian at University Malaya Bangsar. This art piece got three series. The story is telling about searching plane and army is trying hard helping search survive. The purpose of Dr. Hushinaidi paint this artwork is wan to express his feeling about the sad news of MH370, bring out the tragedy, comfort victim’s family and commemorate brave soldiers. The materials used are acrylic, canvas and mix media. According by Dr. Hushinaidi, some of the stroke is accidently to bring out the different effects.
The one of the special technique of Dr. Hushinaidiis didn’t use any brushes to draw this painting, he only use hand to bring out all the stroke and texture and create more than 10 textures. The stroke is very rough to bring out the sadness and natural. The stroke will start from outside and end outside of the canvas to make it look like not separate. Besides that, he also uses the techniques of stencil by using stencil for the subject plane and soldiers.


The progress of the artwork





The technique of stencil




The stroke is obviously rough







Tuesday, 8 April 2014

TASK 1 Visual Alphabet

Visual Typography


Reference






Progress










Done in AI



Black colour background look n feel



Green colour background look and feel







Advanced Typography Research

FAVOURITE TYPOGRAPHY











Corporate Identity Branding

It is a new idea that bringing a new business into Malaysia which is FOOD TRUCK. :Food truck dining as a popular phenomenon has caught on in several U.S. and Canadian cities. Malaysia also running food truck but my ideas is totally different as we can see many food truck is famous in western country you can simply found a food truck on the street which is selling breakfast, lunch, snack or ice-cream truck. Malaysia's food truck only can found in night market. This ideas is my company will run a system like western county you can find our food truck on the street which is serving you breakfast and lunch convenient for people who don't have extra time to have their meal. Nowadays, everybody lives in a stress and busy life. Many people will take away having their meals in office they have few reason example lack of time, rushing work, meeting or restaurant nearby are full. So that, this company will run a food truck that people can easily found in street, food truck will parking nearby office area or crowded place . We are serving fast and freshly food. 


Food Truck 

Food truck is a mobile venue that transports and sells food, resemble restaurants on wheels. Some may cater to specific meals, such as the breakfast truck, lunch wagon, lunch trusk, snack truck or ice cream truck.

Food trucks also cater at events (carnivals or sporting events) and places of regular work or study  (carnivalsconstruction sitessporting events etc.) and places of regular work or study, where regular meals or snacks are in high demand by potential customers. Food truck dining popular in several county including Washington, New York, Austin, Houston, San Francisco, Los Angeles etc.

Beside that, food truck rally is also popularity in the United States since 2008. Food truck rally is an event where a group of food trucks gather in one location.








Food Truck Malaysia







Ideas Name

- Easy Go
- Red Tongue
- First choice
- Big Mouth
- Rolling Box
- Absolutely Bite
- Deep bites
- Take it Easy
- Pick and Go
- Food Paradise
- Steady Box
- Roiling Box
- Daily Meal
- Street Kitchen

Unit Selling Point

- Freshly breakfast and lunch.
reasonable price
- Convenient packaging 
- Book for party.
- Convenient, fast, fresh and healthy.
How to say it is convenient?
Prepare within 5 minute once make an order. We are running a latest system, you can order food by using our apps and pick it up using code. In addition, we also provide delivery system.


Food Menu
- Sandwiches
- Bread
- Pizza
- Spaghetti
- Burger
- Sandwich wrap
- soup of the day
- Coffee
- Juice


SKETCHES






Logo develop in AI





Advertising Progress